Oct 16 / Laura Peretti

Mange your school finances wisely

Running a Brazilian Jiu-Jitsu academy is not just about teaching techniques and building a community; it’s also about ensuring that your business is financially sustainable.

Effective financial management is crucial for keeping your doors open, expanding your operations, and growing your student base.

Without a solid financial strategy, even the most passionate and dedicated academy owners can struggle. In this post, we’ll explore practical tips and strategies for managing your finances wisely so your BJJ school can thrive for years to come.

1. Create a Budget Plan

The first step in managing your finances is creating a comprehensive budget plan. Your budget will serve as the foundation for all your financial decisions, helping you understand how much money you need to operate and how much revenue you must generate to remain profitable.


  • Break Down all Your Cost
    Include all your running costs and ensure to include your own salary.
  • Revenue Projection
    This section is for you to estimate of the revenue of stream you can have and how much they will generate each month.

2. Monitor Your Cash Flow

Cash flow is the lifeblood of any business, and your BJJ school is no different. Monitoring your cash flow closely ensures that you have enough funds to cover your expenses, pay staff, and reinvest in the growth of your academy.

  • Cash Flow Statement 
    Track frequently your money in and your money out, and spot any useful trends.
  • Maintain a Buffer 

    Have an emergency fund that allows you to handle unexpected turns.

3. Diversify Your Income

While membership fees are the primary income source for most BJJ schools, relying solely on them can be risky. Diversifying your revenue streams ensures that your business remains stable even if membership numbers fluctuate.

  • Offer Private Classes 
    You will be surprised on many people are willing to pay for one on one tuition.
  • Merchandise & Gear Sales 
    Selling branded merch will add a promising stream with a high profit margin.
  • Host Seminars & Workshop
    These events provide values for students and also allow you to have an extra income percentage on top.

4. Pricing Strategy

Setting your membership prices is a critical decision that impacts both your profitability and the accessibility of your academy. Finding the right balance between affordability and sustainability is essential, without compromising your value.
  • Figure out Your Value
    Ensure to consider all your expenses and costs, compare with competitor in local area to figure out if is sustainable.
  • Flexible Pricing Option
    Offer different plans and membership, flexibility can attract different type of customers. 

5. Track and Optimize Cash Flow

Keeping costs under control is just as important as generating revenue. Regularly tracking your expenses and finding areas to cut unnecessary costs or optimise spending is essential for financial stability.

  • Review recurring expenses 
    Evaluate all your recurring costs and negotiate contract with supplier every now and then to lower expenses
  • Automate Billing and Payments
    Using software to manage membership billing and payments reduce the chance of missing payments and optimise your income.

Conclusion

Managing your finances wisely is essential for running a successful BJJ academy. From budgeting and monitoring cash flow to diversifying revenue streams and planning for growth, every financial decision impacts the sustainability and success of your business. By implementing these strategies, you can ensure that your academy remains financially stable and continues to grow, allowing you to focus on what you love—teaching and sharing Brazilian Jiu-Jitsu.

Created with